Neon House
Arts & Culture
After sundown, Paper Moon turns the city’s restless energy into a vivid editorial experience for culture, sound, and nightlife.
Paper Moon
about
Paper Moon was created as an immersive editorial platform for a new generation of city-makers, musicians, and night owls. We translated the city’s constant motion into a visual language of electric colour, grain, and kinetic type. The system holds interviews, sound, photography, and short films without losing its distinctive pulse.
The result became a living archive of the city’s after-hours culture, giving emerging voices a sharper stage and making discovery feel as dynamic as the streets themselves. Highlights – 42 original stories launched in the first season, with a 68% increase in average reading time and features syndicated by three culture publications.
deliverables
Identity
Editorial
Interactive
Social
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